Join the tribe
Ever heard of the Pontiac Firebird? It was fast! And handsome to drive. Through the Thunderbird Research and Development department we have hybridized a new faster and more handsome version of the legendary Firebird.
This sporty wagon gets over 28 mpg and can hold up to 1500 pounds of Thunderbird Energetica bars. It handles like a charm and can flex fuel on Energetica. Hitting speeds of up to 75 mph, the new Volkswagen Thunderbird is guaranteed to be the fastest delivery vehicle in the fleet. This ensures that are handmade bars are delivered with premium freshness!
If you see the Thunderbird Chariot on the streets make sure to honk (in a happy fashion), for we might have bars inside and it might be your lucky day.
For me, the term “bake sale” conjures up thoughts of small school children selling cookies and brownies in a cafeteria with hopes to fund the big “homecoming dance” or other seemingly important matters. With these events success is measured by raising around $50.00 so that the school can pay a DJ can pump up the jams. When Thunderbird was recently asked to participate in a bake sale we knew it would be much bigger! Last Saturday, Thunderbird Energetica was involved in a very special fundraiser to aid relief efforts in Bastrop, Steiner Ranch, Spicewood and other areas of Central Texas affected by wildfires.
Organized by beloved Austin food blogger Kathryn Hutchison of Austin Gastronomist an army of local food businesses coalesced to support our Central Texas Neighbors and sacred Hill Country. The epicness of such a gathering could only be compared to the vain of Lord of the Rings. Specifically to The Council of Elrond in Chapter 2 of the first volume, The Fellowship of the Ring. Kathryn was obviously the role of Gandalf and Thunderbird played the part of Frodo Baggins (bearer of the ring).
The success of the bake sale was flabbergasting! With the support of many other handsome local food companies, we managed to raise over $12,000!!!! Through unity we collectively marched to the Black Gates of Mortor to destroy the orc army of Sauron and explode Mount Doom by destroying the One Ring (Metaphorically speaking we extinguished the Eternal Flame of Bastrop).
Big thanks to Kathryn and the rest of the food bloggers and local businesses who came together to support our community!
Austin 360 Article
On August 20th, Leadville Colorado hosted a handful of ultra-marathon runners in the legendary "Race across the sky". Attracted to events that test the limits of the human mind and body, the Thunderbird Tribe was well represented. Our finest distance runners, support crew, and spirit eagles headed north to conquer the most epic 100 mile trail race in world history.
For those of you unfamiliar with the event, the 100-mile out-and-back course is in the midst of the Colorado Rockies (sacred origin of the Colorado River and Continental Divide). Lowest point 9,200 feet; highest point is Hope Pass 12,600 feet! Majority of the race is on forest trails with some mountain roads. Most male participants have large mountain beards and thin muscular physics (like Jesus). The women are strong, blond, and have the legs of mountain goats (from Spain- Clenbuterol injected).
Our finest ultra-runner Sydney Pitt (Daughter of Rick Pitt (founder of Rick Pitt Auctions) and Deb McHose) proudly raced as a member of Team Ultra-Rogue (sponsored by the Thunderibird) and consumed Thunderbird Energetica in copious volumes while preparing for the event. Sydney's spirit animal is the squirrel because they are both quick, eat nuts while standing, a little spastic, and cute. She has been eating and racing with Thunderbird pumping through her arteries for over a year. And it has been an incredible year! She qualified and set a PR at the Boston Marathon, finished 2nd place at the Rocky Racoon 50 miler, and finished every ultra race she began this season.
The Cherry Walnut Crunch Bar is Syd's favorite because it helps control inflammation and increases her post workout recovery. The only thing swollen on Syd is her muscular quads.
On race day, her heart and metabolic system were stunning to say the least, but what we are most proud of is her massive display of courage and determination. In her first attempt at the Leadville 100, Syd finished in under 30 hours! Instantly qualifying her for the prestigious belt buckle that is only awarded to those superhumans who can defy all odds and do what 99.9999% of the world population could only dream. As expected, she transcended time and space on this journey. At mile 80 she recalls seeing a bald eagle that was whispering encouraging slogans into her ear. At mile 90 her communication regressed to the ability to only use the word "buckle". At mile 100 she ran across the finish line like a champion!
Syd has already registered for the race next year and is planning on winning the whole thing. We love you Syd! Keep running and shooting for the stars!
Thunderbird Energetica is a company that praises innovation and creativity. Champions of both the podium and the environment, long ago we decided to become a zero waste company. Amongst other fine accomplishments we are the first energy bar company to envelop their fine product in a compostable wrapper (which breaks down completely within 3-5 months of compost). Additionally, we recycle all of our paper and cardboard waste as well as operate in a super energy-efficient kitchen (often making bars through only the natural light brought in by window). Our latest environmental initiative is called "The Rabbit Project"- A nonprofit sect of Thunderbird Energetica LLC that provides Central Texas rabbits with potent sources of superfoods.
We are so proud of our success with "The Rabbit Project", that we decided to do a blog detailing the program. We hope this act of kindness inspires rabbits around the world to no longer run away from humans . Here is how it works. At the end of a bar blasting session the floors are thoroughly swept with a sacred family broom that was inherited by Amy.
Depending on what type of bar flavor we are blasting on any given day, the floors are often littered with luscious dates, crisp buckwheat, savory nuts, and supple carrot shreds. These powerful sources of fuel are collected at the end of each shift.
Next, we transport the edible gold ~ 25 feet from our kitchen door and scatter it amongst blooming crape myrtles. Our chocolate lab often escorts us during this moment and sits patiently for the ceremonial feeding. Here is where the circle of life is completed!
As night falls, the rabbits come and feast on a most wonderful medley of goodness! Why rabbits? Because they have disproportionate quads to bicep ratios (much like professional cyclists) and they are super cute. For this reason we love them and they seem to be the spirit animal of our kitchen (as there are multiple rabbit familys in the prairies surrounding our building).
From birth to consumption, Thunderbird Energetica is meticulously thoughtful regarding our impact and role within Natures energy system. Rather than simply harvesting Natures energy, we are always creating innovative solutions to maintain a balance and submit a return to the Earth.
Yes… July 4th 2011 marked the marital union of our very own and super handsome Amy McNair to her beautiful groom Jed Rogers. As with everything in Jed and Amy’s life (as well as typical Thunderbird fashion), the wedding was ridiculously amazing! The ceremony was performed under 300 year old oak trees, soaring bald eagles, and beautiful Texas sky.
The highlights included an avacado station that allowed users to select from over 50 different fresh fruits, vegetables, and herbs to fully customize a guacamole miracle.
This was complemented by the fact that the steamy couple constructed a photo booth fully loaded with over 30 hand fabricated props (of course most of these were mustaches since Taylor and Katie created the disguises).
Additionally the ceremony ended with Jed and Amy leading out a handful of their closest friends on a glorious bike ride to Butler Park. This bike ride commenced with the majority of wedding guests cheering, blowing kisses, and ringing “final lap” cattle bells. The 4 mile cruise was mostly downhill and we detoured for a snow cone pit stop (tigers blood mixed with wedding cake = future thunderbird bar).
The wedding also marked the launch of Thunderbird’s newest flavor! The wedding edition name was “Will You Cherry Me?” and is best described as a double rainbow made out of peanut butter and gluten free oats! To help add clarity to the flavor within the compostable packaging we have renamed the retail version to “Peanut Butter POW-WOW!” To develop the latest Thunderbird bar we worked closely with Jed and Amy to combine each of their favorite foods into one super love bar. This bar will forever pay honor to our lover friends and sure to be in your mouth within the next month. So far the feedback we have received has been great!
On another note Amy, Katie, and our friend Jessica (blessed with great clarity on this momentous occasion) developed “The Master Plan”. Without divulging into the nitty gritty, the Master Plan consists of everyone finding their soul mates within the next 2 years. At that point in time all the women will become impregnated and give labor on the exact same day (9 months later). Next, we will move to a compound in the woods and raise our children together. After Montessori school we will conduct a regimented “farm practice” in which the community children work the vegetable fields.
Apparently within only one week The Master Plan is becoming super popular at an alarming rate! Here is an article I recently ran across on how to incorporate “farm practice” into a 5K training program.
Cheers to Jed and Amy! May your marriage take you to new levels of time and space as well as eternal happiness.